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Product

Product Delivery

Plain English

It is the execution part, where ideas become real things people can use.

Definition

Product is the work of turning a decided idea into a released, working product, covering building, testing, and shipping. It assumes the question of what to has already been answered elsewhere.

In practice

Used to turn ideas into real products.

In context

It is the half of the work that has a date attached, which is why it gets all the attention in status meetings and none of the questions about whether it was the right thing.

The reality

Without , is guesswork.

Compared with

Product Delivery vs Product Discovery

is measured in what shipped and when. is measured in what you decided not to . Only one of those shows up on a burndown chart, which is why the other gets neglected.

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