Everything feels important
The backlog continues to grow without clear priorities.
Feature Prioritisation Workshop
Structured workshop to help product teams prioritise features, align stakeholders and make better product decisions before development begins.
Fixed Price
£3,995 + VATor PAYG
Designed for
- One product backlog
- Product teams
- Stakeholder alignment
- Feature prioritisation
- Two-week engagement
Need something different? Larger or more complex prioritisation programmes are usually better suited to a bespoke engagement.
How do I know if my project is the right fit? ↓What a feature prioritisation workshop actually is
The hardest product decision isn’t what to build. It’s what not to build.
A Feature Prioritisation Workshop helps product teams decide which opportunities deserve attention first.
Rather than debating opinions, the workshop creates a structured approach to evaluating customer value, business impact, delivery effort and strategic importance.
You’ll leave with agreed priorities, clearer decisions and greater confidence before development begins.
Common problems
Stakeholders disagree
Different teams want different features delivered first.
Priorities keep changing
Teams struggle to maintain focus.
Delivery feels reactive
Features are being delivered without clear product direction.
Why work with me
Every feature you prioritise means another feature has to wait.
Successful product teams understand that every feature delivered means another feature is delayed.
I combine product strategy, UX and facilitation to help organisations make difficult prioritisation decisions using evidence rather than opinion.
You’ll leave with a backlog that’s focused, realistic and aligned around customer value.
Is this right for you?
- 01
Your backlog keeps growing
Create realistic priorities before development.
- 02
Teams can’t agree
Build alignment across stakeholders.
- 03
Delivery lacks focus
Prioritise work that creates meaningful value.
- 04
You’re planning the next release
Decide what genuinely deserves development effort.
What you’ll receive
Planning session
A focused planning discussion to understand the backlog, stakeholders and prioritisation context.
Prioritisation workshop
Structured workshop to evaluate features, trade-offs and priorities with key decision makers.
Prioritised product backlog
A clearer feature backlog ordered around customer value, business impact and delivery effort.
Agreed recommendations
Practical recommendations supporting roadmap planning and future product decisions.
Playback session
A collaborative walkthrough of priorities, rationale and next steps.
Written summary
A concise document capturing agreed priorities and recommendations.
What’s not included
- Full product roadmap creation
- User research delivery
- Detailed requirements writing
- Development support
- Ongoing product management
Example deliverables
01
Prioritisation workshop summary
A structured summary of workshop decisions, trade-offs and agreed priorities.
02
Prioritised product backlog
A focused backlog ordered around customer value, business impact and effort.
03
Agreed recommendations
Practical recommendations supporting future roadmap and delivery decisions.
04
Prioritised action plan
Next steps ready for roadmap planning or development preparation.
Typical timeline
Week 1
Planning and workshop preparation
Planning session, backlog review and workshop preparation.
Week 2
Workshop and recommendations
Prioritisation workshop, agreed recommendations and written summary.
Frequently Asked Questions
What kinds of products is this designed for?
Every Feature Prioritisation Workshop focuses on one product backlog or feature set. Typical examples include: • SaaS platforms. • Mobile applications. • Ecommerce products. • Internal systems. • Digital services. Larger or more complex portfolios are usually better suited to a bespoke engagement.
Which prioritisation framework do you use?
The workshop isn’t tied to one framework. The approach is chosen according to your product, objectives and organisational context.
Will stakeholders need to attend?
Yes. The workshop is designed to help decision makers reach shared priorities together.
What happens after the workshop?
You’ll receive an agreed prioritised backlog and practical recommendations supporting future roadmap planning.
Where are you based?
I’m based in Manchester, UK and work with organisations across the UK, Europe and internationally. Most projects are delivered remotely, although I’m happy to travel for workshops, stakeholder sessions and key project milestones where required.
Do you work remotely?
Yes. Most projects are delivered remotely using Microsoft Teams, Google Meet or Zoom. Working remotely allows me to support organisations across the UK and internationally while remaining flexible and cost-effective.
Will I work directly with you?
Yes. Every project is delivered by me. If additional specialist support is ever needed, I’ll discuss it with you first, but you’ll always work directly with me throughout the project.
Can you work alongside our existing team?
Absolutely. Many clients already have designers, researchers, developers or product managers in place. I can provide additional capacity, independent advice or senior support without disrupting the way your team already works.
Do you only work with large organisations?
No. I’ve worked with startups, SMEs, agencies, charities, public sector organisations and global enterprises. Every engagement is tailored to the size, complexity and goals of the organisation.
What if my project doesn’t fit one of your fixed engagements?
The fixed engagements are designed around the most common types of engagement. If your project requires something different, I’ll create a bespoke proposal based on your goals, timescales and scope.
How quickly can you start?
Availability varies throughout the year, but many fixed engagements can begin within one to two weeks. If you have an urgent requirement, let me know and I’ll always do my best to accommodate it.
Do you sign NDAs and work with confidential information?
Yes. Much of my work has involved commercially sensitive products, government services and confidential research. I’m happy to sign NDAs and regularly work with organisations where confidentiality is essential.
Related thinking
Related glossary
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UX, research and product leadership for teams tackling complex digital services.
Previous feedback
I had a fantastic experience working with Andy. One of his most impressive achievements during our time at NHS HEE was masterminding a deeply complex information architecture for a new platform that brought together a large number of legacy websites.
Will Parkhouse
Senior Content Designer
If your product backlog keeps growing while delivery slows down, let’s discuss whether a Feature Prioritisation Workshop is the right place to start.