User Experience
Customer Feedback
Plain English
What customers tell you about their experience.
Definition
Customer glossaryFeedbackFeedback is the system response that informs users about the result of their actions. It helps users understand what has happened and what to do next.Open glossary term is information provided by users about their experience with a product or glossaryServiceA service is a component or function that performs a specific task within a system.Open glossary term.
In practice
Collected through guideSurveysCollecting structured feedback at scale to understand user attitudes, sentiment, and self-reported behaviour.Open guide, reviews, support tickets, and direct input.
The reality
Often biased towards extreme opinions and needs careful interpretation.
FAQ
Common questions
A few practical answers to the questions that usually come up around this term.
What is customer feedback?
Input from users about their experience.
How is it collected?
Through guideSurveysCollecting structured feedback at scale to understand user attitudes, sentiment, and self-reported behaviour.Open guide, reviews, and support glossaryInteractionInteraction refers to any action a user takes within a product and how the system responds. It includes clicks, taps, gestures, and inputs that drive the user experience.Open glossary term.
Why is it important?
It helps identify issues and opportunities.
What is a limitation?
It can be biased and incomplete.
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