User Experience
Behaviour
Also known as: Behavior
Plain English
What users actually do.
Definition
Behaviour refers to how users interact with a glossarySystemA system is a collection of interconnected components that work together to achieve a specific function or outcome.Open glossary term, including actions, glossaryPatternA reusable solution to a common design problem.Open glossary term, and glossaryResponseA response is the data or result returned by a server after receiving a request.Open glossary term.
In practice
Studied through analytics, serviceUser ResearchUnderstand user behaviour, validate ideas, and make clearer product decisions with evidence you can act on.Open service, and glossaryObservationObservation is a research method where user behaviour is watched and analysed without interference.Open glossary term to inform design decisions.
The reality
glossaryUser BehaviourUser behaviour refers to how users interact with a product, including actions, patterns, and decision-making processes.Open glossary term often differs from what teams expect or assume.
Also known as
Behavior
FAQ
Common questions
A few practical answers to the questions that usually come up around this term.
What is user behaviour?
It is how users interact with a glossarySystemA system is a collection of interconnected components that work together to achieve a specific function or outcome.Open glossary term.
Why is behaviour important in UX?
It helps inform design and improve experiences.
How do you study behaviour?
Through analytics, serviceUser ResearchUnderstand user behaviour, validate ideas, and make clearer product decisions with evidence you can act on.Open service, and glossaryObservationObservation is a research method where user behaviour is watched and analysed without interference.Open glossary term.
Why does behaviour differ from expectations?
Because users think and act differently than assumed.
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