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Information Architecture

Indexing

Plain English

Organising content so it can be searched and found quickly.

Definition

Indexing is the of organising and storing content in a way that makes it searchable and retrievable. It enables to quickly locate relevant information based on queries.

In practice

Used in and databases to structure content for fast and accurate retrieval.

In context

It explains the complaint that something is on the site but does not come up in . The content exists; the index does not know about it yet, or has stored it badly.

The reality

If content isn’t indexed properly, it effectively doesn’t exist - even if it’s there.

Compared with

Indexing vs Search Relevance

Indexing determines what can be found at all. Relevance determines what comes first. Fixing relevance while content is missing from the index solves the wrong half of the problem.

FAQ

Common questions

A few practical answers to the questions that usually come up around this term.

What is indexing?

Indexing is organising content so it can be searched efficiently.

Why is indexing important?

It enables fast and accurate results.

Where is indexing used?

In engines, databases, and content .

What happens without indexing?

Content becomes difficult or impossible to find.

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I had a fantastic experience working with Andy. One of his most impressive achievements during our time at NHS HEE was masterminding a deeply complex information architecture for a new platform that brought together a large number of legacy websites.

Will Parkhouse

Senior Content Designer