Menu

User Experience

Accessibility

Plain English

Making sure everyone can use your product, including people with disabilities.

Definition

is the practice of designing products so they can be used by people with a wide range of abilities, including those with disabilities. It ensures that content and functionality are available to as many users as possible.

In practice

Used to design inclusive through standards such as , ensuring compatibility with assistive technologies and diverse user needs.

In context

It is cheapest when it is a constraint at the start and most expensive as a remediation at the end. The audit at the end of a project usually finds structural problems, not styling ones.

The reality

is often treated as an afterthought, but fixing it later is always harder and more expensive.

Compared with

Accessibility vs Inclusive Design

is largely about meeting defined needs and standards, often with a compliance test attached. is a broader approach that considers the full range of human variation from the outset. One has a pass mark; the other does not.

FAQ

Common questions

A few practical answers to the questions that usually come up around this term.

What is accessibility in digital products?

It means designing products that can be used by people with a wide range of abilities.

Why is accessibility important?

It ensures equal access and improves for all users.

What are accessibility standards?

Guidelines like that define how to make digital content accessible.

Who benefits from accessibility?

Everyone, including users with disabilities and those in different .

Related Services

Related Guides

Related Terms

LET'S WORK TOGETHER

Ready to improve your product?

UX, research and product leadership for teams tackling complex digital services.

Previous feedback

I had a fantastic experience working with Andy. One of his most impressive achievements during our time at NHS HEE was masterminding a deeply complex information architecture for a new platform that brought together a large number of legacy websites.

Will Parkhouse

Senior Content Designer